Saturday, April 30, 2011

Best Practices for Cross-Platform Success by Andrea Sheffer

Andra Sheffer is the Executive Director of three private Funds supporting the Canadian new media, television and film industries: the Bell Broadcast and New Media Fund which invests in Canadian television programs and their associated interactive digital projects; the Independent Production Fund which invests in dramatic series created for any platform; and, the COGECO Program Development Fund for the development of dramatic series. In this talk she talks about "Lessons Learned – Best Practices in Collaboration, Quality and Business" transmediavictoria.net.au/​


Andra Sheffer @ Transmedia Victoria from Transmedia Victoria on Vimeo.




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