Wednesday, March 21, 2012

Aligning Your Content with Academic Standards

We all know by now that the digital shift taking place in publishing is nothing short of revolutionary.

The iPad was only released April 2010 and there are already 600,000 apps for sale in the App Store and over 55 million ipads sold.

Now factor in the explosive intersection of children's content and digital literacy (education) and you have a perfect storm for children's IP creators.  Aligning your content with academic standards adds more value to your IP. By creating curriculum you can extend your story and create new revenue streams for your content.

Publishers large and small are looking toward education as a way to add value to their new digital products (ebooks + apps) and build an engaged audience.

Ruckus Reader "The Ruckus Reader is a breakthrough learning program, a unique series of digital storybooks designed to help your child practice important reading skills AND keep you up to date on your child's progress. All of the stories and interactive activities are developed by educational experts to adhere to national educational standards for preschool through second grade." - Ruckus reader Website

Scholastic / Storia, the "fun, interactive and educational eReading App for Children" that is "enriched with fun activities that build vocabulary."
Smart. Extending content they already own into the digital space.

Utales, a subscription based model that is "fun and educational."

TumbleBook Library, "an online collection of animated, talking picture books which teach young children the joys of reading in a format they'll love."

NookKIDS, "Play activities built right into amazing picture books and hear them read aloud. Find your favorite characters in this best-in-class collection."

Meegenius, "millions of parents are using this simple app to introduce a life of reading to their children." More than 700 kids' books to choose from, over 1,000,000 downloads in the App Store.

Ripple Reader, "A free ebook reader for kids. Parents and other adults purchase recordable ebooks that work on both a PC or MAC. The iPad Ripple Reader app is coming soon."

International Children's Digital Library, "A Library for The World's Children."
I enjoyed reading the classic & beautiful A Apple Pie by Kate Greenaway from the Rare Books Collection, Library Of Congress.

A Apple Pie by Kate Greenaway, published by F. Warne 1900

Are you extending your content with digital games and activities that are built around the K-12 common core standards or 21st Century Skills?

 In his doctoral thesis: What Is Digital Literacy, Doug Belshaw, now a researcher/analyst at JISC infoNet, defines the the 8 elements of digital literacy as: cultural, cognitive, constructive, communicative, confident, creative, critical and civic.

Slide from Doug Belshaw's presentation: How To Develop Digital Literacies In Yourself And Others.
How many of these can you build into your curriculum to enrich your IP?
Follow discussions around digital literacies by following the hashtags #digilit & #mlearning on twitter.


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