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Wednesday, January 15, 2014

Ebooks & Kids: Notes From #LaunchKids & Digital Book World 2014

My number one mind blowing take away from #LaunchKids, Digital Book World 2014:

"67% of U.S. children aged 2-13 are now reading digitally. That's up 54% from last year according to PlayCollective & Digital Book World."

Graphic: Digital Book World

Graphic: Digital Book World

Related Articles

What Social Media & Marketing Tools Are Publishers Using SuccessfullyDigital Book World

What Is A Digital Book Worth?
Carisa Kluver, The Digital media Diet

Digital Engagement Is key Say Children's & Young Adult Publishers
"Dominque Raccah, CEO of Sourcebooks, agrees. The Naperville, Ill.-based publisher’s “Put Me In The Story” program met with tremendous success since launching in November 2012, enjoying a 100% increase on its revenue goal last year.
But Raccah said the more significant statistic is the 85% of customers surveyed who intend to come back. “That’s when I knew we had a business,” she said.
Raccah attributes that to a fully integrated digital ecosystem. Some 40% of significant user interactions with “Put Me In the Story” products are app-based, and key app titles are driving conversion of print."
Teens Don't Read For Fun Anymore
Digital Book World

10 Things You May Not Know About Ebook Pricing
Techcrunch, Rachel Willmer @rwillmer

Shifting Family Dynamics Give Kids More Media Purchase Decisions
Digital Book World

Amazing Apple Stats & Facts
iPad Facts quoted during #LaunchKids by Rick Richter @RickatRuckus

New Study: Number Of Kids Reading Ebooks Has Doubled Since 2010
Press Release, Scholastic
 
Kimberly Lew, Publishing Trends @publishingtrend

RELATED SLIDES

From: Stacey Matthias Co-CEO, Insight Strategy Group



Kids Books Online & Off: Changing behavior In The Digital World by Jonathan Nowell, President, Nielsen Book & Jo Henry, Director, Nielsen Book Research



From Page Flip to Screen Swipe: 10 Keys to Ebooks & Learning by Jeremy Greenfield




Let's Be Friends: Being A Social Writer & How Publishers Can Help Authors Connect With Readers (good platform building information)

 

Moving To Mobile: Developing A Key Strategy For Children's Publishing by Kristen McLean, Bookigee



The State Of The Art for Illustrated eBooks by Ron Martinez (Publishers launch 2013)




In The Niches: market Verticals Reap The Rewards Of Scale by David Nassbaum, @dnussbaum (Publishers Launch May 2013)



Enjoy the read! If you have links to interesting posts, please let me know.



 
 



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